Content Marketing Services

Content Marketing Strategy for the United Kingdom

Boost your online presence by having compelling content on your website associated with your brand name.

Our SEO content marketing strategy consists of Four Key parts:

Content Strategy

The first step we provide in our Content Marketing Services is a thorough analysis of your industry and what content should be present on your website and social media channels in order to show search engines and your target market that you are a pioneer in your industry.

Content Development

After having analyzed what your brand is missing in terms of content, it is time to reach a deal on the quantity and length of content you wish to be added to your website. In SEO, quality and quantity of content are equally important. The more pages you have, and the longer they are, the more you can apply SEO tactics to your benefit like adding more links and so on.

SEO Content Creation

The next step would be developing an SEO content marketing strategy whereby our copywriters research the keywords you must target and rank for and create an SEO-friendly content accordingly. These keywords can be focused on residents in England, Scotland, Wales or Northern Ireland separately or all around the UK. If you wish to target other countries we will research for keywords with high search volume in those countries as well.

Content Reporting

Over the course of a few months or weeks even, you will notice more customer activity.

This is due to the fact that your website is now achieving higher ranks for certain keywords relevant to your industry. Our job here is to monitor this progress.

What Content Marketing Services do we Offer?

With our Content Marketing Services, you can develop a reputation for your brand. The more valuable and informative content you have on your website and the more interactive content you share on our social media channels, the more trust you build among your target audience for your brand.

We offer four main online content marketing services, these are the following:

• Long-form pages : Having long, informative, yet compelling pages for each aspect of your brand is a must if you wish to target more keywords and reach more audience. This is why we advice our clients that each page be at least 1,500 words long and well-structured and full of visuals.
• Blog Posts : A blog is an extension of your website whereby you share your thoughts and expertise over particular topics. A blog is also a good way to boost the overall SEO performance of a website as blogs can be used to add more links and focus more on long-tail keywords.
• Social Media Posts: Having multiple social media channels can be a little overwhelming, but it is a must in today’s digital world as different types of customers exist on different channels. For example if you want to target businesses rather than individual customers, you must have a well-established and active LinkedIn account. Social media is powerful as the total number users in the UK is 57.6 million. This means that 84.3% of the 68.35 million population in the UK use social media.
• Videos: Whether you want to create and edit videos to add to your YouTube channel or simply on your website or any social media posts, our copywriters and graphic designers will team up with you to create interactive, captivating, and helpful videos to boosts your brand awareness and client engagement.

Key Elements in an SEO Content Marketing Strategy